Has the protein boom reached its peak? July 30, 2026 Over the last few years, the protein craze has been unavoidable. No longer the remit of ⦿ Read
Health anxiety sells – but does it build brands? July 30, 2026 As NHS wait times and referrals become longer, consumers are increasingly choosing to self-fund their health. ⦿ Read
Is social media the driver, or death, of discovery? July 30, 2026 Travel content on social media is booming. Influencers are living their best lives across our feeds, ⦿ Read
How to write a value proposition. December 11, 2025 There are few tools more powerful (or more overlooked) than a clear, resonant value proposition. It’s ⦿ Read
How can brands improve customer insight? December 11, 2025 Driving deeper human understanding to power meaningful business impact At Kokoro, we believe that customer insight ⦿ Read
How did our predictions play out? November 18, 2025 Our latest event • Where are consumers at as we end the year? • How did ⦿ Read