⦿ Sector · Health & Wellbeing
From consumer health to pharma, wellness platforms to NHS partners – sensitive, ethical research that pairs human empathy with the rigour senior decision-makers expect.
From symptom to ongoing care — surface the emotional and functional moments that matter.
Sharpen new wellness, supplement and digital health propositions before launch.
Senior moderators with experience across mental health, chronic and stigmatised conditions.
Quantitative studies designed to substantiate health and wellbeing claims.
CARE
We design recruitment, fieldwork and analysis around the realities of health journeys – moderating around sensitive conditions, supporting participants and protecting wellbeing throughout. Every project gets ethics review before fieldwork
EVIDENCE
Whether it's a new wellness proposition or a regulated pharma claim test, we build studies that hold up to challenge and translate into action - not 200-page reports nobody reads.
Every health study runs through an ethics review before fieldwork. We use trauma-informed moderation, provide participant aftercare and signposting, and design fieldwork around participant wellbeing.
Ye- we design claim substantiation studies that meet regulatory thresholds, including pre-registered analysis plans and blind testing where required.
Yes. Our senior moderators have experience across mental health, chronic conditions, addiction, fertility and bereavement – with recruitment partners who specialise in these audiences.
Yes – usability, behaviour change diagnostics and proposition testing for digital health platforms and wellness apps are a growing part of the practice.
